Begin by bringing the beef ribs to room temperature. This ensures more even cooking and better texture. If the membrane is still attached to the underside of the ribs, gently remove it to allow for deeper flavor penetration.
Lightly coat the ribs with olive oil, massaging it over the surface to help the seasoning adhere. Generously apply the beef rub on all sides, pressing it into the meat to form a flavorful crust. For optimal taste, marinate the seasoned ribs for at least 6 hours or overnight in the refrigerator.
Preheat your air fryer to 400°F (200°C). Once hot, arrange the ribs in a single layer in the air fryer basket. Avoid stacking or crowding to allow air to circulate evenly around each rib.
Air fry the ribs for 25 to 30 minutes, flipping halfway through the cooking process. The ribs are ready when the internal temperature reaches 145°F (63°C). Depending on the size and thickness of the ribs, you may need to adjust the cook time slightly to achieve your preferred level of doneness.
For a sticky, caramelized finish, brush the ribs with honey BBQ sauce during the final 5 minutes of cooking. This step is optional but adds a rich, smoky sweetness.
After cooking, transfer the ribs to a plate and let them rest for a few minutes. This allows the juices to redistribute, ensuring tender and flavorful meat.
Serve the hot beef ribs with your choice of sides—roasted vegetables, creamy coleslaw, buttery cornbread, or a crisp garden salad all make excellent pairings.